Ciao, I’m

Alessio Mezzetti

Entrepreneur building businesses across hospitality, technology and marketing.

25+ Years in Hospitality | Founder | Startup Builder

Founder of ShiftSnap, SocialOn, SocialOn Academy and IL PALIO. Currently building ShiftSnap in public while running businesses in hospitality and digital marketing.

Alessio Mezzetti

Current Projects

What I’m building

Hospitality

IL PALIO

Tuscan restaurant and café in Mosman, Sydney. Authentic Italian hospitality inspired by my roots in Italy.

Visit IL PALIO →
Marketing

SocialOn

Digital marketing agency helping businesses build their online presence, generate leads and grow with strategy.

Visit SocialOn →
Education

SocialOn Academy

Helping entrepreneurs learn digital marketing, create digital products and build online income streams.

Visit Academy →

About Me

Building businesses in the real world.

I’m an Italian entrepreneur based in Sydney, Australia.

My journey started in hospitality, where I spent more than two decades working across restaurants, events and customer service before launching my own ventures.

Today I build businesses across hospitality, technology and marketing. I’m the founder of ShiftSnap, a platform modernising hospitality staffing, the owner of IL PALIO, a Tuscan restaurant in Sydney, and the founder of SocialOn, a digital marketing agency helping businesses grow online.

I share the lessons, wins and mistakes that come from building real businesses in the real world.